Vision Voice is a monthly e-newsletter reaching over 50,000 ECPs in the Vision Expo community. It features articles on all things eyecare and eyewear including practice management tips, optical news and market updates, fashion trends, professional development and more. Are you a thought leader or trendsetter within the eyecare industry? Share your news and innovative discoveries with Vision Voice!

Vision Voice


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  • Celebrate #HealthyVisionMonth with Think About Your Eyes!

    Think About Your Eyes is proud to count International Vision Expo as a partner. In New York last month, the campaign celebrated the release of 2016 exam data, which showed that the campaign’s messaging...

    30 May 2017

  • Want a 40% Increase in Optometry Staff Retention? Change How You Hire.

    Staff turnover is expensive, and optometrist turnover is especially expensive. In fact, Josh Burson of Deloitte found that turnover can cost up to 216% of an employer’s annual salary. But changing how you...

    30 May 2017

  • Healthy Vision Month 2017: Eye Health in Women

    Encouraging women to make eye health a priority. That was the focus of The National Eye Institute’s 2017 Healthy Vision Month campaign in May. Here’s a quick overview of its message and adoption as well as...

    30 May 2017

  • Top Eyewear Trends Make a Splash at Vision Expo Fashion Week Shows

    Vision Expo East 2017 hosted a series of four “roaming” fashion shows on opening day of the conference. Hosted by Today Show Jill Martin, each show featured the top eyewear trends in colors, shapes,...

    24 Apr 2017

  • Get Inspired by Eyewear Spotted on the Runways

    Yet another fashion week season has come to a close, leaving consumers swooning over the exciting eyewear and sunwear spotted on the runways. From vibrant pops of color, to quirky embellishments, to flashy...

    27 Mar 2017

  • Vision Expo East with Dr. Justin Bazan

    Vision Expo East is where innovative eyewear design and the latest innovations in technology, diagnosis and treatment strategies, and the top educators in practice development and management all come...

    27 Mar 2017

  • Live with Matt Geller

    Matt Geller, O.D., CEO of and was live on Facebook, answering questions about how to succeed as a new optometrist and giving advice on how to succeed at Vision Expo...

    27 Mar 2017

  • 4th Year Optometry Students, Here’s Optometrist Interview Advice

    Learn one simple trick to nail your job interview. Learn More Learn one simple trick to nail your job interview. Learn More

    27 Mar 2017

  • 27 Feb 2017

  • Young Professionals Club

    The countdown is on! Register TODAY for Vision Expo East in New York City (March 30 – April 2, 2017)! Take advantage of the world-class education available to young professionals: Take a look at...

    27 Feb 2017

  • Think About Your Eyes Launches First Ads of 2017

    Monday, February 13 marked the launch of advertising for Think About Your Eyes. Thanks to increased support from existing partners, including The Vision Council and the American Optometric Association, as...

    27 Feb 2017

  • Optical Markets Continue to Grow Fourth Quarter 2016

    The total vision care industry generated $40.4 billion in revenue during the 12ME period December 2016—rising by 1.5% over previous year totals and up by 21.0% over 12ME June 2008 retail sales...

    27 Feb 2017

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