Vision Voice is a monthly e-newsletter reaching over 50,000 ECPs in the Vision Expo community. It features articles on all things eyecare and eyewear including practice management tips, optical news and market updates, fashion trends, professional development and more.

Vision Voice


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  • Randy Jackson’s Songs of Summer

    Summer is almost over, but we’re not saying goodbye just yet. We talked to music icon and frame designer Randy Jackson and asked him to share his favorite songs of

    05 Nov 2015

  • Rx Lens Mid-Year Overview

    There were 82.1 million pairs of lenses sold in the US during the 12ME December 2014—more than the number of lenses sold one year ago (about 4.6% more) and up by 7.0% when compared

    26 Oct 2015

  • Cultural Fit: How to Hire Employees You Love

    Brad McCorkle, Local Eye Site There’s no denying the importance of finding employees that are a good culture fit for your practice. The reality is that employees who

    26 Oct 2015

  • Think About Your Eyes Debuts Awareness Video

    Think About Your Eyes has created a video to continue to raise awareness among consumers of the importance of an annual eye exam. The video asks consumers about their

    26 Oct 2015

  • The Visionaries Community

    Have you heard about the Visionaries Community—a platform for you to share your voice? The Visionaries Community is a free and exclusive social community of eyecare professionals, industry leaders...

    12 Oct 2015

  • 6 Ways to Land a Job at Vision Expo West

    AUGUST 25, 2015 | STEVEN SQUIRES 1. Treat Everyone You Meet as a Potential Employer Vision Expo is an excellent opportunity to rub elbows with some of the industry’s top executives, scholars, and...

    08 Sep 2015

  • 2015 Midyear Optical Markets Update

    The optical industry continues to make steady growth through the first six months of 2015, bringing in $38.87 billion in revenue for the 12 month period ending in June

    08 Sep 2015

  • Purchase Intent in the Eyewear Industry

    In October 2008, The Vision Council first conducted a consumer survey that examined how the current state of the economy was influencing purchasing behavior for optical goods

    08 Sep 2015

  • Employee Retention: Why Do They Stay?

    BY BRAD MCCORKLE, Founder of Local Eye Site More than once I’ve had conversations with frustrated Ophthalmologists and Optometrists about Ophthalmic Technician and

    08 Sep 2015

  • Interview Tips We Can Learn From Volleyball

    Ace Your Next Job Interview By Erica Miller, Staff Writer at Local Eye Site June 25, 2015 I love Volleyball. It's one of my favorite sports, and the other day I was thinking about how

    08 Sep 2015

  • Optical Markets Continue to Grow First Quarter 2015

    The Vision Care Industry in the US Generates Billions During the 12 month period ending in March 2015 the vision care industry in the United States generated $38.27 billion in

    08 Sep 2015

  • Think About Your Eyes Shares Survey Results Around Children’s Eye Health

    Children’s Vision Health Awareness A survey recently conducted by Think About Your Eyes showed that children’s vision health isn’t at the top of many parents’ lists. Of

    08 Sep 2015

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